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The MODERN Sales System

MODERN  takes out the guesswork by breaking each sale down into its three basic parts: the beginning, the middle, and the end. By mastering those steps, and keeping your attention focused on the customers – including their individual personality traits – you can net more prospects and drastically improve your closing ratio.

Measure The Selling Situation:

In this step, salespeople learn to concentrate on their customer and make them feel comfortable. Since people buy from people that they know and like, we’re setting the stage for a smooth sale, while identifying the customer’s buying style at the same time.

Organize Your Client:

This second phase is the most important – and most commonly missed– part of the sales process. The easiest way to make a sale is by finding out what the client really wants and needs and then offering it to them. In the Organize step, you use qualifying questions to get the information you need – while still keeping the customer at ease.

Demonstrate Your Solutions:

Successful demonstrations of your products are critical to making sales. In this step you show off your solutions in a way that draws customers in by using the information you gained from the first two steps in the process.

Engage The Mind & Senses:

By letting the customer become physically and emotionally involved with your solutions, you don’t force them to buy – you simply let them sell themselves. You gently pull even reluctant clients into the buying process.

Review The Selling Situation:

Lots of salespeople try to rush into a close, missing out on the chance to make the sale – and future sales – much easier. By taking a moment to build value and reinforce benefits of your solution, you set the table for a quicker agreement.

Negotiate & Close The Sale:

Your goal is to work towards a win-win agreement. You do this by overcoming sales objections, asking for action and closing the sale.